After applying primer to perfect the surface appearance of the skin, and highlighting or brightening flawed areas, it is now time to apply foundation for an even skin tone. This is not a maditory step...unless you are going to be in front of a camera, and let's face it, in these technologically savvy times, we're always on camera.
For those lucky folks that have clear, even skin, a light powder over a little highlighter can do marvelously well. For the rest of us, there are three types of foundation: creams/liquids, wet/dry pressed compacts, and loose powders.
As was true for cleansers, the same applies for foundation: choosing the best product for you is dependent upon your skin type. Creams and liquids were designed for those users with dry skin. The added moisture provides a "binding" benefit for the skin. Wet/dry pressed compacts tend to be the most versatile products, giving levels of coverage depending on whether they are used wet or dry with a sponge or a brush. These compacts are ideal for normal/combination skin. Loose powders are ideal for oily skin types. The powder absorbs oil, binding it to the skin for the longest wear without becoming shiny.
Foundation should be light on the skin, and hardly noticeable. Your skin should look soft, supple, and perfected...never dry, never oily, never painted on.
If you choose the proper product for your skin, the only other consideration is the proper tool for application. Brushes will give you the softest finish, and a light to medium coverage from most products. A sponge deposits the most pigment and provides a heavier coverage. Used together, a brush and sponge can create beautiful effects on the skin.
Don't be afraid to layer products to get the best coverage. If your liquid is too light, don't apply more liquid, but set the liquid with a wet/dry powder using a brush. The combined coverage of the two products will make a huge difference and provide a soft finish together.
Next up: Bronzers and Blushes
